Wise Energy are a trusted solar-focused asset constructor and operator, delivering a full range of market-leading services to their global clients.
BACKGROUND
Wise Energy came to us to update and refresh their web presence to make their site more engaging and intuitive for their visitors. Keen to retain their existing logo, the rest of their online presence was up for a visual overhaul so we got to work understanding both their core values and the way their audience would be using the site.
WHAT WE DELIVERED
Once we unpicked exactly what we needed to get across in terms of messaging as well as how best the site should be structured, we started building it out with robust end-user testing folded in. We also delivered a new graphical language and brand palette designed to complement the existing logo without detracting from the impact of the newly designed site.
The new digital space made much more of the company’s eco credentials and leans on an infographic, modular structure designed to be as engaging as possible.
We were also tasked with bolstering the security of the new site and rolled out a new two-factor authentication process as part of this effort.
RESULTS
Wise Energy were delighted with the site and we’ll be partnering again with them shortly.